ICT and Climate Change and Social Marketing
I am an Associate of ICTandclimatechange.com, which has been set up to provide information, analysis and advice for players in the energy and ICT sectors. ICTandclimatechange focuses on how Information and Communications Technologies (ICTs) can help to reduce climate change, and we are currently developing our capabilities on how Social Marketing can help to bring about positive behavioural changes in this sector.
See www.ICTandclimatechange.com
Car Dependency and Social Marketing
I am an Associate of GiveUpYourCar, which uses insights and principles from social marketing and behavioural economics to re-think car ownership. We shift the focus from the social and environmental consequences of car ownership to the frequently-overlooked benefits which individuals can enjoy when they don't own a car.
For more information about the forthcoming book check out:
www.TheFourWheelDetox.com