In 2008, Viv worked with NHS Stoke on Trent on a social marketing project to reduce smoking in pregnancy.
This project was one of the twelve National Social Marketing Centre pilot sites and we shared our successes and learnings with other health professionals.
We were delighted to win the Health Service Journal best social marketing project award with judges praising it as 'an excellent project that scored highly on all criteria… that is highly replicable - potentially at a national level.'
Contact Viv for a full copy of the report or read a summary at: